Self-publishing is perfect for authors to have a total control on the book process, but they have to do it on their own, so there is no room for mistakes. If you are in the process of writing a book, you should know that there are 3 major stages in the completion of any kind of self-published book: writing the book, publishing the book and marketing the book.
When writing your book:
Write a book about a subject that you know and love. Set a specific time to write your book and make it a habit. This way, you will be able to write your book faster and to have a good result. Believe it or not habits are essential in authors’ lives.
Do not worry about form, how it looks or even how it sounds. Focus on getting to the heart of what you are saying. Just write everything that you think of and leave editing and reviews for the next stage.
When publishing your book:
Editing your book is a must. Make sure you review it several times. Misspellings, grammatical errors and typos will definitely affect your credibility as an author and, of course, the credibility of your book. You should hire a professional editor to do the job, as he\she are qualified in finding mistakes.
Find an effective title that catches readers’ attention. Using keywords in the title is always great for search engines and online promotion.
Always pay attention to cover design, typography, colors and images. Make sure the title and author name is easy to read.
Ensure you write a great book description. This is the last chance to encourage readers to read your book. If you’re not pleased with the results, look for a professional editor to write it.
When marketing your book:
Identify your targeted audience (their age, gender, field of interest, even ethnicity) and find out where you can reach them, what kind of websites they visit, what are their interests, etc.
Build a strong web presence so readers can find you easily. Make sure the website is easy to access and navigate through and that readers can easily buy your book from it. Post valuable content that matches with your targeted readers’ interests.
Post on forums, blogs and websites where your targeted audience has a frequent activity. Make interesting comments, interact and always link to your website.
Make a good use of social media platforms and never forget the use of keywords and hashtags to facilitate search engines optimization.
Print the book via a print on demand service. This way, you can print just a few copies, give them to friends and family, hear their critic, and then make changes if necessary. Only then you can print a large mass and distribute it.
None of these 3 stages can be undervalued. The three of them are critical aspects of your book completion. Follow each step chronologically and you’ll be on your way to success.