Category Archives: Publishing
Connecting the customers to your printing services has always been a hard thing to do, there are many factors that can attract your customers to other print suppliers, whether it’s the cost that is getting more and more competitive, the technologies in the printing industry that are evolving constantly, or the type of service and convenience you can provide for the customers.
In today’s competitive market, the best and efficient way to increase sales without increasing production costs is Web to Print. The four main reasons for that are as follows.
Saving time – manpower is a main factor in production costs, saving hours of graphic design, proofing processes and collecting information from customers can be a major cost factor and can make the difference between profitable jobs to a non-profitable ones.
Most authors consider editing a basic, even fundamental aspect of the book production process, and with good reasons. Yet, some authors, especially independent or self publishing authors, don’t consider editing as an important part, but in fact, it’s one of the most important aspects.
Authors all over the world are aware of the great impact that Amazon has on today’s book-buying consumers, as the largest online book retailer. Readers should be able to find your book online, as well as an electronic version such as Kindle. Amazon offers useful tools and services for self publishers, and by taking advantage of these options, authors can boost their sales and revenue.
The upcoming Frankfurt Book Fair will take place at Frankfurt, Germany, from 8 to 12 October, 2014. The Frankfurt Book Fair is the perfect meeting place for the industry’s experts and an important marketplace for books, media, rights and licenses worldwide.
The dream to become a world-renowned author is common to almost all authors around the world. Everyone wants to become the next big thing, but only a few succeed in major magnitude. Most writers might have to find their own resources to print their books, because it’s not always easy to find a publishing house willing to print your book.
Many authors wait until their book is ready before they start the marketing campaign, what may turn launching into a longer and harder process. Experienced authors suggest that once you have the first few chapters, you need to focus your attention on creating a fan base. Fan base is the starting point, giving you the right platform to get potential buyers for your book. So where should you start and how you can build a solid fan base?
If you write online content, your end goal is to attract readers who will keep returning for your next post or article. Your thoughts, stories and ideas have the potential to reach a global audience, although the Internet holds plenty of competition for readership. To expand your audience beyond a small group of regular readers, you need to think beyond simply checking your writing for correct grammar. Some proven ways to accomplish this objective include writing attention-grabbing headlines, appealing to your audience’s emotions, creating content people want to share on social networks, and writing stories that your readers couldn’t find anywhere else on the web.