In the last years, the printing industry has undergone a digital revolution. As a result, print services should always be on the lookout for innovations that could give them a competitive edge. One of these innovations is the web to print solution.
The web to print technology offers great benefits, such as improved workflow, product quality, cost-effectiveness, faster turnaround times and the ability to print on different types of media and material.
It’s also a great boost to your print services sales:
- Personalization – A lot of consumers are looking for that special feature that allows them to personalize their desired print job. This makes it an appealing selling feature for you, demonstrating the large array of elements that can be personalized in this system to meet the needs of both simple and complicated print jobs.
- Revenue streams – The web to print system allows your clients to login from their computer (or mobile device), from anywhere and at any time. This means your customers can submit their print orders at their convenience, whenever they need it. You will also be able to reach new customers, even those who are not within your local reach.
- Improved workflow – The process is very organized, so all jobs submitted are queued up for production in an orderly way. No more chaotic environment of calls and emails with multiple people to place and finalize a job. Your clients can get quick quotes online, and track the job status at any time.
- Strengthen relationships – When you offer your clients the ability to order online, you become an indispensable part of their workflow. You can offer added services so they’ll continue to come to you and recommend your services to others.
Be sure to choose your web to print solution wisely and opt for a system that can be up and running within a few weeks and provide multiple choices for you and your clients.