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Primera Announces LX610 Color Label Printer with Built-In Digital Die Cutting™

Press release from the issuing company

Primera Technology, Inc., (“Primera”), a leading manufacturer of specialty color printers, today announced that it is shipping its new LX610 Color Label Printer/Cutter.

LX610 is the only inkjet desktop color label printer in the world to combine high resolution color label printing with digital die cutting. Images are printed at up to 4800 dpi onto a variety of different label materials. After each image is printed, it is cut to the desired size and shape with a high-precision carbide steel knife blade. The printer comes complete with intuitive, easy-to-use software for laying out print and cut files. Users can quickly produce custom labels of virtually any size or shape within just a few minutes.* In addition, standard pre die-cut labels and tags can also be fed through the machine just like any other color label printer.

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