Tag Archives: web-to-print technology
The digital revolution impacts almost every industry; among them is the print industry. Nowadays, clients of all sectors and sizes, business or private, can order any kind of printing job (from wedding invitations to professional business catalogs) and receive it in a matter of days.
If you are a part of the print industry, you know how the digital era has revolutionized printing. From the ability to create family photo albums, to print customized wall stickers, printing is virtually unlimited.
The modern age of digital printing has brought much advancement to the print industry. One of these revolutions is the online printing system, also known as web-to-print.
In the past, businesses and individuals did not have much freedom regarding their printing requirements. Today however, with the help of online solutions, people can print practically anything, at any quantity and from any location, even their own home.
The world’s largest printing event, drupa 2016 has just ended with a huge success. This event is held every 4 years and considered to be the world’s biggest and most important trade fair for print and cross-media solutions.
It’s not uncommon for people to think that it costs a lot to increase productivity, and a lot of time should be invested. Many print service owners claim they don’t have the time or the capital to afford such an investment.
If you are running a web-to-print company you need to know how to do business and how to develop strategies to beat the competition. The key: visibility. Generating traffic and increasing your website’s presence is not a matter of luck, it’s a matter of work and well-thought steps. That’s why SEO is a critical issue that plays one of the most important roles in online marketing.
A professional web to print software suite has many of the same tools as desktop publishing software, with the added capabilities for print businesses to fill customer orders through an online interface. This type of software allows customers to upload artwork or photos they want to use, design their own templates and specify the print materials they want to order. Web to print software is beneficial to both professional printers and their customers due to its efficiency, ease of use, collaboration possibilities and lower production costs to be passed on to customers.
What is Web-2-Print Software?
In a time when printing houses and publishing companies are continually looking for ways to reduce print costs and keep them down, web-to-print software offers a good solution. This particular software removes the requirement of a commercial print business owner to purchase and set up expensive equipment for completing in-house orders. Instead, a designer can send a completed digital file via an Internet connection to an offsite location for printing.